Location: Remote | Type: Full-Time
Truth Tree, the leading digital marketing agency for schools and educational organizations, is seeking an experienced SEO Specialist to join our growing team. This role is ideal for a data-driven expert who excels at improving rankings, driving organic traffic, and enhancing user experiences.
As an SEO Specialist, you’ll lead the charge in crafting and executing SEO strategies for our clients across the U.S. and internationally.
Your goal: Enhance our clients’ organic digital footprint.
Why Join Truth Tree?
At Truth Tree, your work is more than a job — it’s a mission. You’ll play a key role in helping schools reach the families who need them most. We combine smart strategy, compelling content, and advanced analytics to amplify each client’s impact.
- Purpose-driven work: Your efforts directly support education and make a real-world difference.
- Growth opportunities: This role will expand into a leadership position, managing a team of SEO specialists.
- Collaborative culture: Join a fun, supportive environment where new ideas are encouraged and celebrated.
- Creative freedom: We believe in experimenting, testing, and improving together.
Role Overview
We’re looking for an SEO Specialist who is ready to lead organic strategy efforts across a diverse and growing client base. You will be responsible for developing and implementing technical, on-page, and off-page SEO strategies that drive visibility, engagement, and conversions.
Key Responsibilities
- Develop, execute, and optimize SEO strategies to improve rankings, traffic, and site performance
- Conduct keyword research and implement findings across web pages and blog content
- Perform technical SEO audits and recommend site structure improvements
- Create and manage link-building campaigns
- Monitor performance using tools such as Google Analytics, Search Console, and SEO platforms
- Collaborate with content, design, and development teams to ensure best practices are implemented
- Track KPIs and generate performance reports with actionable insights
- Stay up-to-date with the latest SEO trends, algorithms, and tools
- Contribute to high-quality, search-optimized content, including metadata, landing pages, and blog posts
- Lead efforts to align SEO strategy with broader marketing goals
Who You Are
- Experienced & SEO-Savvy – At least 2 year of hands-on experience in SEO, preferably within an agency setting or across multiple clients
- Detail-Oriented & Analytical – You love diving into data, identifying areas for improvement, and testing new approaches
- Collaborative & Clear Communicator – You can explain SEO strategies clearly to both internal teams and clients
- Independent & Strategic Thinker – You’re proactive in identifying issues and proposing effective solutions
- Education Marketing Familiarity – Bonus points if you’ve worked in the education marketing space
Preferred Skills & Qualifications
- Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs)
- Working knowledge of HTML, CSS, and JavaScript
- Understanding of ranking factors, search engine algorithms, and mobile SEO
- Strong writing/editing skills for metadata and on-page content
- Experience in education marketing or with school-based clients is highly preferred
Compensation & Benefits
- Salary Range: Starting at $45,000 (for U.S.-based employees)
- For international applicants, compensation will be adjusted based on local cost of living and market standards
- Medical, Vision, Dental, and 401(k) benefits (for U.S.-based employees)
How to Apply
If you’re ready to elevate organic strategy for mission-driven clients and grow within a supportive team, we’d love to hear from you. Please send your resume and a brief cover letter to brianna@truthtree.com.
Note: We use software to detect AI-generated applications.
Let’s shape the future of education marketing — together.
