Updated: Mar 4
by Trevor Waddington, Principal, Truth Tree
Parents don't go to Facebook saying, "Gee, I hope a school advertisement passes by in my feed so I can click on it and inquire." They don't go to parties saying, "Wouldn't it be awesome if a parent at this party started talking about their kid's private school so I can ask them about it and then enroll!"
No, when parents are considering private education for their child, they go to Google and type in "private schools near me" or "private schools in [town/county/city/metro area/state]".
If you're an independent school and you are not advertising on Google as part of your private school marketing strategy, it's time to start.
No, start now! 😉
How to Set up Google Ads for Private Schools
Get a Google Ads account.
Go to YouTube and watch one or two Google Ads tutorials.
Watch our two videos below so you can learn how to create ads for private schools that will get noticed and clicked by parents seeking private education, and how to build massive value in your school's brand.