Independent School Content Marketing Specialist

handwritten note on a desk that reads "find a content wizard who gets schools" alongside various desk items: computer, notebook, pencils, pair of glasses. The note has letterhead that reads: Truth Tree

Truth Tree, a leading digital marketing agency specializing in helping independent schools thrive in the competitive enrollment landscape, is seeking a talented and passionate Independent School Content Marketing Specialist to join our dynamic team.

In this role, you will play a key part in developing and executing content strategies that resonate with prospective families and drive enrollment for our independent school clients.

Do you have a deep understanding of the independent school landscape and a proven ability to translate its unique value proposition into compelling content? If you’re passionate about education and ready to make a real impact, we want to hear from you!

Responsibilities:

  • Develop engaging content across various channels (website, social media, email) that captures the unique value proposition of independent schools and resonates with prospective families.
  • Craft compelling website copy, blog posts, social media content, and other marketing materials that showcase our clients’ academic excellence, extracurricular offerings, and vibrant school community.
  • Demonstrate a deep understanding of the independent school admissions process and parents’ challenges in considering independent schools.
  • Partner with our team to develop data-driven content strategies aligned with our clients’ enrollment goals.
  • Stay up-to-date on the latest independent school admissions trends and parental decision-making factors.
  • Collaborate with admissions teams and school leadership to ensure content accurately reflects the school’s mission and offerings.

Qualifications:

  • Mandatory: Minimum of 2 years of experience in independent schools or education companies, focusing on marketing, admissions, communications, or a similar role within an education-based organization. 
  • Ability to develop and execute marketing campaigns.
  • Exceptional writing, editing, and proofreading skills.
  • Experience crafting compelling content that resonates with parents considering independent schools.
  • Strong understanding of the independent school or education marketing landscape, including trends and parental decision-making factors.
  • Ability to translate complex educational concepts into clear, concise, and engaging messaging for parents unfamiliar with private schools.
  • Ability to work independently and take initiative.
  • Ability to collaborate effectively with a remote team in a virtual environment.

To Apply:

Please submit your CV, a cover letter detailing your experience working with independent schools, and an original writing sample focused on a specific marketing campaign you developed for a private school. Explain how you used content to achieve their enrollment goals.

We value innovation, teamwork, and dedication to our partners’ success. Join our collaborative environment where your ideas are valued and your contributions make a real impact!

Please note: We will use software to detect the percentage of AI-generated content in your writing sample.

Apply today!

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