Digital Marketing Services

Driven to understand
services families value

Everything your school designs, from your forms to your events to your digital ads, have human-centric value.

Our job is to understand your current state of value and raise it to the unique status you deserve.

SEM/Pay-Per-Click For Schools

Enrollment marketing via search engine marketing (SEM), a pay-per-click (PPC) marketing tactic, is critical to promoting your school’s specific benefits and programs.

SEM/PPC involves advertising on search engine platforms like Google and Bing to increase visibility and drive prospects to your school’s website.

SMM/PPC For Schools


Social media marketing (SMM) is also a pay-per-click digital marketing tactic your school should use to promote your brand, attract prospective families to your admission events, and remarket to parents in your funnel.

Placing ads on platforms and apps like Facebook, Instagram, and YouTube are ways to ensure you can increase or maintain your school’s enrollment.

SEO for Schools

Search Engine Optimization (SEO) for your school will improve your school’s website visibility and ranking in search engine results pages (SERP).

For schools trying to increase brand awareness and enrollment by optimizing for relevant keywords and providing high-quality content, among several other factors.

Email Marketing for Schools

Once families contact you, it’s time to start communicating your value directly. Email marketing keeps you top-of-mind via automated emails sent to prospective families who have entered your admissions funnel.

Plus, you can track the effectiveness of the campaigns and adjust their strategies accordingly to improve your ROI.

The partnership between my school and Truth Tree has been incredible. With the help of Truth Tree’s SEM, SEO, and SMM package, we have seen our website traffic grow with RELEVANT website visitors, which has led to an increase in our conversion rates.
Julie Mendez Sandy Spring Friends School
Julie Mendez
Director of Marketing & Communications, Sandy Spring Friends School

Learn the best way to set Google Ads for your school.