Trevor Waddington

I started Truth Tree to help parents find what they are looking for: the school where their child will find his/her/their genius.

I can’t partner with every family in the world looking for a new educational opportunity. But I can help schools attract like-minded families where 90% of school searchers find their information: online

My career began in the classroom as a social studies teacher. After a few years, I “graduated” to administration, and for 17 years, I served as a director of admission, marketing, enrollment, FA…you get the picture.

When I’m not analyzing data or creating campaigns for our school partners, I love spending time with my wife and daughters, playing golf, reading and listening to non-fiction, and thinking about what school marketing will look like in the future.