“Partnering with Truth Tree for our school’s digital marketing has not only boosted our school’s visibility and enrollment, but it’s taken a huge weight off our shoulders! We no longer have to figure out how to run our digital marketing campaigns and can trust the team of experts to work on our behalf. Their knowledge and partnership are vital to our school’s marketing plan.”
Brant Nyhart
Head of School
Founded in 1974
Phoenix, Arizona, USA
Infants through Grade 12
Christian, College Preparatory Education
Key Objectives
- Attract best-fit families especially in entry points like PK-1st grade and middle school.
- Promote attendance at virtual and in-person admissions events, and application deadlines.
- Help launch and promote their new Early Education Center.
Services Implemented
- Search Engine Marketing/PPC (SEM)
- Search Engine Optimization (SEO)
Why We Love Working with Truth Tree
- Their knowledge of both schools and digital marketing
- Their attention and focus on our digital marketing allows our focus to be on other things
Search Engine Marketing/PPC
Landing Page Strategy + Adaptable Pivot
- Created a landing page showcasing PVCP's unique offerings like Niche.com ratings, apologetics program, college destinations, and affordability.
- Added buttons directing parents to relevant sections of PVCP's website, leading to increased form submissions and website traffic.
Search Engine Optimization
On-Page + Off-Page Optimization
- Improved key website pages with optimized meta tags, titles, alt tags, and heading tags.
- Identified 5 SEO keywords with varying difficulty levels for website optimization.
- Provided monthly optimization suggestions to build authority with search engines.
The Rewards of
Our Partnership
Over 3 years, enrollment climbed
+
0
%
Over 3 years, inquiries applied for enrollment
0
%
