Blogs, Quick Tips, Webinars, & More
Blog Posts

School Mentions in AI Search: Give the Bots What They Love for AEO/GEO
AI-powered search is changing how families discover and evaluate schools. Learn why LinkedIn activity from school leaders and faculty plays a growing role in increasing school mentions in AI search results and how consistent, authentic content can help your school be part of the conversation.

What Six Months Away Taught Me About School Enrollment
School enrollment is not just about messaging or strategy. Families expect a seamless experience as they get to know your school. When they do not get it, they move on.

The Art of Feeder School Marketing at Private and Independent Schools
Whether it’s a primary school paving the way to a prestigious high school or a community college funneling students into a renowned university, feeder schools
Deep Dives & Webinars
Quick Tips & Insights
Why Schools Work with Truth Tree
Podcasts / Vlogs
Image Seven, an Australian-based school marketing firm, had Trevor Waddington as their guest talking about our blog on the Ultimate School Review.
A wonderful podcast where Trevor Waddington was the guest discussing educational leadership.