Keyword Research: A Step-by-Step Guide for Schools
Keyword research is a crucial SEO strategy for schools. This guide covers what they are, the different types, and when to apply particular keyword types to your website and ads.
Keyword research is a crucial SEO strategy for schools. This guide covers what they are, the different types, and when to apply particular keyword types to your website and ads.
If students thrive at your school, searching parents want to know. Claiming this in an ad could help your school stand out, win the click, and boost SEO all at once.
Your school can reach more searching parents by including common voice search phrases in ad keywords and website content. By leveraging the entire search phrase, your school could secure more ad delivery and better placement in the search results. Could these shifts impact your school’s enrollment?
Unlock the power of data in your enrollment marketing with the right strategy and tools. Maggie unpacks five ways to use data to direct your enrollment marketing efforts.
Discover how to determine an effective ad spend budget for your private school’s digital marketing ads to increase enrollment.
Using Google ads to market your school? Avoid these Google ads mistakes to meet your school’s enrollment marketing goals.
How will Google’s new Data-Driven Attribution Model affect private school online marketing?
During a recession, parents hesitate to pay for private school tuition. This can put a strain on your enrollment. Check out our tips on how to successfully traverse tough times.
While Montessori schools are popular, they are often misunderstood. As a Montessori school marketing pro, learn three key strategies to bridge the gap of understanding to ensure a robust enrollment for years to come.
How will Google’s new Data-Driven Attribution Model affect private school online marketing?
Google’s My Ad Center will give prospective parents more control over the ads they see. Here’s how that will affect digital marketing for schools.
Digital marketing for schools: there is a right way and a wrong way to do it to maximize your enrollment. Here are 10 important commandments to ensure your brand is well represented.
Google Ads is a platform that enables private schools to advertise on Google and its network. Learn how to design clickable Google Ads for your private school digital marketing campaign.
Effective school marketing strategies require attention to detail. Make sure you uncheck this button when running a Google Ad for your private school marketing campaign.
Using a Google Ads campaign to market your summer camp? Here are seven tips to help you make the most of this effective digital marketing strategy.