Blogs, Quick Tips, Webinars, & More
Blog Posts

Schools Check Out for Winter Break, But Parents Don’t Stop Searching
Winter break may feel quiet inside your school, but parents are still searching. Here’s what search trends reveal about visibility, timing, and why pausing ads can create gaps.

Schools Are Missing the First Half of the Funnel: Let’s Talk Marketing Qualified Leads
If you work in independent school marketing or admissions, you’ve probably noticed something: families aren’t moving straight from “I’ve heard of your school” to “Let

Concierge Admissions: What Independent School Admissions Trends Are Telling Us
Independent school admissions trends show families expect personalized, flexible, and on-demand experiences. This move toward “concierge admissions” is becoming the new normal, and schools that rethink events, tours, and engagement will stand out.
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Podcasts / Vlogs
Image Seven, an Australian-based school marketing firm, had Trevor Waddington as their guest talking about our blog on the Ultimate School Review.
A wonderful podcast where Trevor Waddington was the guest discussing educational leadership.