digital advertising for schools

Should Schools be Marketing on Reddit? Truth Tree Knows School Marketing.

Is Reddit Marketing right for schools?

November 30, 2023

With its unique culture and algorithm, Reddit offers a dynamic space for engaging a digital-savvy audience. Tailor your approach to market research by delving into relevant subreddits, gaining insights into what parents value in education. Foster community building through genuine conversations and consider hosting an “Ask Me Anything” session to connect and build an audience. Reddit’s advertising presents a cost-effective alternative to target a specific demographic. Is Reddit marketing worth it for your school?

Hidden Gems vs Gems: Why Some Schools Remain Hidden

November 14, 2023

We see it all the time. “Hidden gems” have all the right things in place EXCEPT the digital visibility within their target market. So when will “hidden gems” become “gems”?

5 Ways to Use Data in Enrollment Marketing

October 24, 2023

Unlock the power of data in your enrollment marketing with the right strategy and tools. Maggie unpacks five ways to use data to direct your enrollment marketing efforts.

Digital Marketing Ad Spend for School Marketing - Truth Tree

How to Decrease Your School’s Ad Spend

July 5, 2023

Digital marketing ads for schools can cost a lot. Use these helpful tips to make your budget go further and enroll more students.

Brand Marketing for Schools: Why More Digital Marketing?

May 11, 2023

With everything going digital, ensuring your school’s marketing strategies are up to trend is also crucial. And that’s where digital marketing comes in.

School Marketing Ad Spend How Much - Truth Tree Enrollment Marketing Agency

Ad Spend: What’s An Effective Budget For School Digital Marketing

May 4, 2023

Discover how to determine an effective ad spend budget for your private school’s digital marketing ads to increase enrollment.

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The 3 Biggest Mistakes Private Schools Make With Google Ads

April 30, 2023

Using Google ads to market your school? Avoid these Google ads mistakes to meet your school’s enrollment marketing goals.

3 Strategies for Private Schools During Winter Break

3 Strategies for School Marketing during Winter Break

December 12, 2022

The winter break comes as a relief to many but your school marketing strategy shouldn’t take a break just because you do. Here’s how you can keep the marketing momentum going.

Marketing Your School During A Recession

October 24, 2022

During a recession, parents hesitate to pay for private school tuition. This can put a strain on your enrollment. Check out our tips on how to successfully traverse tough times.

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You Down With DDA?: How Google’s Data-Driven Attribution May Affect Your School’s Marketing

September 27, 2022

How will Google’s new Data-Driven Attribution Model affect private school online marketing?

3 Simple Marketing Steps To Capture Out-of-Town Families for Your School

August 30, 2022

Google Ads is the only practical marketing tactic that you can use to get your school in front of parents who are not local but who might be considering a move to your area.

Looking at School Marketing Through a New Lens

August 3, 2022

A lot can be gleaned from seeing how other schools operate–what works and what isn’t quite where it needs to be (yet!). Curious about my 5 biggest takeaways and how your school stacks up? Here’s what I’ve learned.

What Google’s My Ad Center Will Mean for Marketing Your School

May 17, 2022

Google’s My Ad Center will give prospective parents more control over the ads they see. Here’s how that will affect digital marketing for schools.

Why Google Search Console Is An Important Digital Marketing Tool For Your School

April 26, 2022

Private schools can use Google Search Console as an important digital marketing tool to monitor search traffic, optimize digital content, and improve usability. Here’s how you can use Google Search Console to strengthen your school marketing strategy.

Metaverse Marketing for Schools

March 19, 2022

The metaverse will transform the ways we use school marketing tactics. Here’s what you need to know about metaverse marketing for schools.

The 3 Biggest Pain Points When Exploring Private Schools

December 22, 2021

Part of a strong enrollment marketing strategy is understanding parents’ concerns. Here are three main concerns parents deal with while exploring private schools and how you can address them. P

Social Proof Digital Ad Strategy for Independent Schools

July 20, 2021

Social proof is a powerful digital marketing strategy for schools. Here are two ways to ensure your school’s social media marketing campaigns show parents why current parents love your school.

Onboarding Families to Your Private School During a Pandemic

April 21, 2021

After your enrollment marketing strategy pays off, the next step is onboarding families. Here’s how you can make new families feel welcome during a pandemic.

Where Did That Google Ad Come From?

April 21, 2021

Effective school marketing strategies require attention to detail. Make sure you uncheck this button when running a Google Ad for your private school marketing campaign.

Private School Digital Marketing – What it is and is not

March 30, 2021

Digital marketing can help you spread the word about your private school but it can’t guarantee every parent will want to enroll. Here’s what you can and cannot expect from private school digital marketing.

Marketing Your Private School with Google Display Ads

November 9, 2020

Google ads is one of the most effective ways to market private school education online. Here’s what you need to know about using Google ads for private school marketing.

Private School Digital Marketing That STICKS

August 7, 2020

Ready to make sense of all the digital marketing strategies for private schools? Here’s what you need to know about digital marketing so you can design the perfect school marketing plan.

5 Tips To Design Paper Ads for School Marketing

April 20, 2020

School marketing thrives online, but you should still consider paper ads. Follow these tips for a flawless paper ad for your private school marketing strategy.

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9 Private School Marketing Strategies to Increase Student Enrollment

January 21, 2020

Private schools can use a variety of marketing strategies to increase student enrollment. Learn about nine strategies for successful private school enrollment marketing.

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